At a High Level: AWS vs. Azure vs. Google Cloud

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If you’ve got a business that’s growing and are looking for IT help in the form of cloud services, there are really only few household name-brand providers from which to choose. You already know them as Amazon Web Services, Microsoft Azure, Google Cloud, IBM Cloud … and that’s about it.

Certainly there are other good-quality companies in this ever-growing international mix, with names such as Alibaba, Salesforce, TenCent, Oracle, Dell EMC, Rackspace, Equinix and other Tier 2 and 3 players. But just because they’re not in the top four doesn’t mean they won’t be right for your business; in fact, smaller and more personal is what many enterprises prefer and seek out. This is sort of like “buying small” from the downtown merchants rather than heading to the mall and spending money with national chain stores.

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